Kathy Bradley
Director, Fundraising & Partnerships
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Areas of Expertise:
- Sponsorship, underwriting, partnership and support-driven revenue development
- Strategic relationships negotiation, contracting and fulfillment
- Event-driven fundraising initiatives
- Customer service excellence
- Long-term relationship cultivation and management
Kathy Bradley joined the Coulter team in 2009 as a resource development specialist and has since been promoted to resource development manager and in 2011 to director of Fundraising & Partnerships. Bradley has worked with a broad client array helping to build strategies and conduct outreach that has resulted in millions of dollars of new funding. Bradley’s specialties include: converting one-off sales to year-round partnerships; market-based research to find new and innovative opportunities; message development around the basis for support; direct cultivation; and building the type of value delivery that results in long-standing relationships. In 2010-11, Bradley achieved a 10% growth rate in non-dues support for a long-term client and jump-started the conference sponsorship for a new client.
Prior to her tenure at Coulter, Bradley spent more than a decade honing her skills in both the fundraising and events areas, executing events ranging from 20 to 7,000 people. She managed sponsorship, underwriting and exhibit sales for a tradeshows with more than 350+ participating supporting organizations. Prior to this, Bradley spent time in both retail sales and customer service positions.
Throughout her career, Bradley has been consistently recognized for exemplary customer service. She is an avid social media-ite and uses Facebook and Twitter for both business and pleasure. She enjoys tweeting when traveling to events on behalf of her clients.
Bradley, her husband, David, and their daughter Victoria, reside in Springfield, VA.
Now, here's the backstory on Kathy…
- Hometown: Alexandria, VA
- First car: 1996 Plymouth Neon. It was a pretty purple color until the paint started to chip/peel off in large sheets. It was a Neon, after all.
- Superhero power I wish I had: Telepathy, so that I could read a potential donors mind and know exactly what I needed to say next to get them to commit to a sponsorship.
- Television show or movie most resembles my current life: Raising Hope. My daughter and Hope (the baby in the TV show) are about the same age. I see similarities right down to the clothes they wear. It’s bizarre!
- Apps I can’t live without: Foursquare, Facebook, Twitter and my flashlight, just to name a few.
- Favorite guilty pleasure: Apples and peanut butter.
- Three publications I’d recommend for anyone who does what I do: Chronicle of Philanthropy; Fast Company; and IEG Sponsorship Report.
- What I do on my “free” time: Catch up on the numerous television shows recorded on my DVR; see live music with my husband; and of course, spend time with my family.
- If I could travel anywhere in the world, I would go…: I would go to Chile to visit my family. I went to Chile twice as a young child and would love to go again as an adult and explore the country to its fullest!
- Advice I would give my “younger self”: “Listen to your parents, most of the time they are right.”
- How my life has changed since I joined Coulter: Being part of the Coulter team has allowed me to work with motivated, passionate and mission-driven individuals who I learn from on a daily basis. I am fortunate to be among such an amazing group of leaders. They have aided me in my growth towards becoming a successful fundraiser.
- At the end of the day…: I wouldn’t change a thing. Even when imperfect, life is very, very good!
“To do the work you love and feel that it matters; how could anything be more fun?”
Katharine Graham
