The Evolution of Coulter
The icon for Coulter and its business units -- Coulter Nonprofit Management, Coulter Events, and Coulter Strategy & Innovation -- was conceived in 2002 when we updated our Vision Statement and Founding Principles to reflect our mission, values, and place in the market.
In 2011, as an outgrowth of Coulter’s significant market expansion, the icon was transformed to reflect the company’s streamlined, forward-thinking image. The graphic mark represents movement, breaking barriers, and advancement.
The Coulter icon is a graphic representation of the upward, forward momentum that Coulter has realized as a company – and the momentum that Coulter helps its client organizations achieve.
The Coulter icon represents the essence of “why” we are and what we represent as an enterprise -- an icon that reflects our philosophy of People. Purpose. Performance.
“Human beings can only grow because each of their 100 trillion cells holds the capacity to execute the entire life cycle. Likewise, an organization can only grow when every individual carries its vision, and proactively puts into place the means to implement that vision.”
– Chris Meyer, Director,
the Cap Gemini Center for Business Innovation